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The Content Marketing Pyramid The Ultimate Framework To Develop & Execute Your Content Marketing Strategy..
Tired of Losing Prospects? The Perfect First Appointment from a $30 Million Producer..
25 Content Marketing Questions Answered Featuring LinkedIn's Jason Miller & Curata's Pawan Deshpande..
2017 Marketing Automation Interactive Report for Agencies Pricing, reviews & features for the top 6 marketing automation vendors for digital..
The Essentials for CMOs - July 2017 Kit Download this kit to learn everything you need to know about executive marketing...
Content Marketing: 11 Steps to Engage, Entertain, and Inform Learn step by step how to keep your audience engaged, entertained, and informed..
Curate Content Like A Boss: The Hands-On Guide Don’t have the time, staff, or budget to produce enough content? It’s time to add..
Delivering Effective Internal Communications The link between communication, strategy and engagement is critical. Measurement holds the key...
5 Pillars of Marketing Automation Success Ensure Your B2B Marketing Clients Get the Best Results..
10 Useless Things To Cut From Your Digital Marketing Budget in 2017 The digital marketing landscape is noisier than ever & it's easy to..
The Modern Marketer's Field Guide Everything you need to raise awareness, drive response and close more business in today’s..
Lead Generation for Dummies - Free Sample Chapter Read this book to learn how to create a lead generation plan, work with both inbound and..
Top 10 Agency 'Must Haves' for Marketing Automation Key Factors for Agencies Considering Marketing Automation Solutions..
Digital Metrics Playbook: Measuring your Online Branding Strategies This book will change the mental model you bring to the analytics game,..
Calculating the ROI of Enterprise Collaboration Software Achieve your enterprise social collaboration goals...
10 Useless Things To Cut From Your Digital Marketing Budget Right Now The digital marketing landscape is noisier than ever & it's easy to..
How to Build a Successful Blog Get 20 blog marketing, traffic building and monetization tips in this no-nonsense eBook...
Marketing Automation Best Practices Guide Learn several strategic and tactical best practices for introducing, launching and executing a..
Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle - FREE eBook! (Usually $8.99) An inspiring story for young..
The Complete Guide to Influencer Marketing: Strategies, Templates & Tools Follow this 10-step process -- complete with customizable..
Videos and Images Take Brand Engagement to the Next Level Content marketing is about more than just words created and broadcasted by a brand...
The Essential Guide to Selecting Your Web Content Management Solution Choosing the right WCM Solution can be a challenge. Find out how to..
The 6 Pieces Of Content Your Company Needs As Growth Fuel The six must-have content assets will equip your team for success..
Target Marketing Is packed with the latest know-how for the “go-getters” in the world of marketing...
The Expert's Guide to Email Marketing Email marketing is so common that it’s easy to take for granted or think it’s easy to..
The Executive Business Case for Content Marketing - Learn How to Get the Buy-in You Need Content Marketing is a huge buzzword today...
2017 Global Email Benchmark Report We collected and analyzed email data from nearly 50 billion messages from over 100,000 different senders..
6 Agency 'Secret Weapons' to Signing Marketing Clients Top Tips to Increase Recurring Revenues By +30%..
Making Marketing Automation a Profit Center Agency Guide to Picking the Right Tool..
Promo Marketing Headlines Is the number one daily news source for the promotional products industry...
Business Development -- The Missing Link Between Marketing and Sales Business Development is the process of continuously boosting..
Empyr Introduces CPR, a Cost Per Revenue Performance Marketing Platform Stop Buying Ads, Start Buying Revenue. Reach 100+ Million Consumers..
Infographic: Agency Approaches to Account-Based Marketing 2017 Research on ABM Strategies for Marketing Agencies and Clients..
Drive Agency Growth with Retainer-Based Relationships Using Marketing Automation for Profitable Growth..
How to Create a Communication Culture and Get Great Results Creating a communication culture in an organization pays handsome dividends...
How to Reach all Your Employees at Once. Three steps to using a multi-channel strategy...
A New Brand of Marketing: The 7 Meta-Trends of Modern Marketing as a Technology-Powered Discipline Understand the context in which marketing..
Beverage Industry Covers the entire beverage marketplace reaching beverage producers, distributors and retailers...
CSO Insights: Sales Enablement Optimization Study This year's report reveals a picture of sales organizations in dire need of support...
10 Ways to Improve Your Content Marketing Today Learn rules to achieve loyal fans by producing great content...
Top 5 Marketing Models Our FREE management eBook will help you acquire the level of management skills needed to perform your role..
Top 5 Marketing Principles Our FREE management eBook will help you acquire the level of management skills needed to perform your role..
Promo Marketing Is the leading publication serving the $15.6 billion promotional products industry...
Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative This free excerpt will get you started with..
8 Ways to Evaluate Identity Theft Protection Providers Learn key success factors to evaluating identity theft protection providers...
31 Tips On How To Market Your Business Marketing a small business can get a little confusing at times when trying to find the best way to..
6 Storytelling Methods for Leaders and Salespeople Influence, inspire and motivate others using these tips and techniques from the art and..
Today @ Target Marketing Is the email newsletter for serious direct marketers looking for practical tips and strategies for profitable..
Emails That Made the Naughty and Nice Lists With the fast-paced flurry of emails, tweets and promotions, the holiday marketing season can..
Social Media Engagement For Dummies -- Free Sample Chapter This eBook sample will help you build and grow relationships with followers and..
Print+Promo The Press Provides printing and promotional products professionals with updates on industry news and events...
Authority Leadership Marketing: Making Content the Cornerstone of Customer Engagement and Relevance Customer-centric content and authority..
Marketing Messenger: 18 Exclusive Insights From CMO.com That Every Marketer Should Know This eBook for marketing and sales leaders features..
How to Choose an Attribution Platform for mCommerce Apps If you're considering attribution platforms for your app business, this is the..
Business Solutions for Insurance Carrier Learn why you should consider offering identity theft protection to your customers...
7 Convenient Truths to Capitalize Mobile Web All the trends tell us that mobile browsing is the next big thing, but in the rush to “go..
The Importance of Blogs in Your Marketing Efforts This White Paper is written for marketers and explains why Blogs should be a part of every..
How to Build an Inbound Website: Measurement & Insight Understand why evaluating data is essential to your business success...
The Macintosh Way A valuable, insightful guide to innovation management and marketing for any industry...
The Customer and Marketing Analytics Maturity Model In this eBook, you'll find out more about how your business can capitalize on analytics..
How to Tame the Digital Marketing Beast Marketing complexity got you down? You've heard of the ghost in the machine? There's also a beast..
Five Lies Every CMO Should Know About Going Mobile Make sure you lead your brand along the path to mobile excellence...
How Retailers are Using Marketing Intelligence Even the best retail marketers struggle to capture one more customer, lose one less customer,..
8 Tips to Create Search-Friendly Press Releases Use press releases to boost rankings and generate leads...
How To Create Content That Converts Earn your audience's attention through helpful content that gains their trust...
Data Science and the Multi-Channel, Multi-Device Shopper Machine learning goes beyond human capacity in boosting the successes of retail..
Social Media Marketing All-in-One For Dummies, 2nd Edition -- Sample Chapter This book includes checklists, case studies, and example to..
Legrand Uses Virtual 3D Product Demos to Accelerate Sales, Increasing TRADESHOW LEADS by 106% Learn how Legrand was able to increase their..
Data-Driven Content Marketing: An Introduction Boost Your Content Marketing Results with Data-Driven Strategies...
23 Predictions for Native Advertising in 2017 No one knows exactly what the future holds. However, these 23 outstanding experts have a..
Marketing Must-Haves for Spring 2017 A diverse collection of must-have marketing tips and tricks - including a workbook for success...
Empathy Map Guide Empathetic Marketing is grounded in a deep understanding of the person for whom you are marketing...
Be Better Connected Learn how to better connect employees to increase engagement, productivity and advocacy...
Consumers Leave Sites When Forced to Create an Account Do you make customers register an account in order to leave comments on your site,..
Marketing Automation -- Benchmark Summary Report This report covers the most challenging obstacles to marketing automation success in the..
The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media Use this guide to inspire your creativity and ignite more..
Full Funnel Marketing How to embrace revenue responsibility and increase marketing’s influence on pipeline growth and closed deals...
Find Out How Associations Can Add Value for Members The economy has hurt businesses and associations. Discretionary spending decreases have..
Build Better Welcome Emails: The Foundation for a Lasting Relationship With Your Customer You've got a new subscriber to your mailing list -..
The Modern Marketer's Guide to Increasing Revenue and Conversion See how brands like Alex and Ani, JackThreads and Delivery.com are becoming..
6 FinTech Marketing Strategy Tips Get to grips with your FinTech Marketing Strategy..
The Presentation Lab: Learn the Formula Behind Powerful Presentations --Free Sample Chapter Revealing the difference between great slides..
10 Ways to Make Your Marketing Dashboard Great Engage, persuade and drive action with a powerful story of marketing performance...
Enabling Remote Employees with High Quality Video In this paper, QUMU analyzes the delivery of live and on-demand mobile video content...
Rethinking DAM: Customer Experience Demands Smart Content Read why Digital Asset Management (DAM) should evolve beyond a content repository,..
How to Make Marketing Easier with Tablets and Mobile Sales Enablement Technology This eBook guides you through the benefits of tablets and..
Advertising, Promotions and Marketing Managers - Occupational Outlook Advertising, promotions, and marketing managers plan programs to..
The Essentials of a Documented Content Marketing Strategy: 36 Questions to Answer Answer these 36 questions to help you as you create our..
Tired of Sales Reps Ignoring Your Sales Enablement Content? Discover how to create epic sales enablement content that salespeople can't wait..
5 Social Audiences Brands Can't Afford to Ignore A treasure trove of data awaits marketers, if they only listen...
Sales & Marketing - One Voice Creating ONE consistent customer experience for all direct and indirect channels...
5 Key Capabilities Your CMS Should Offer Focus on five key things to consider when evaluating your CMS solution...
Engage at Every Stage: Using Mobile Relationship Marketing (MRM) to Put More Interaction in the Hands of the Customer An initiative to..
Creating Sales & Marketing Alignment Create strong sales and marketing alignment by following this easy starter guide that covers everything..
Definitive Guide to Customer Identity Management Explore proven identity management strategies and best practices, illustrated with customer..
How to Choose the Best CMS for Customer Experience Management Digital experience is a chance for companies to differentiate their brand from..
The Fast Lane to Great Design A step-by-step guide for producing expertly designed content...
31 Tips For Generating B2B Website Leads A guide for small and mid-sized businesses..
5 Ways to Prove the Value of Your In-House Creative Team Does your in-house creative team get as much respect as a Chihuahua in a dogsled..
Holiday Guide to Social: Integrating Social to Drive Seasonal Success It's well known that social content has been proven to increase..
The Top 5 Consumer-Driven Trends in Retail To compete in the new environment of always connected, highly informed consumers, retailers need..
How to Grow an Insanely Profitable Coaching or Consulting Business Learn the essential steps needed to build any coaching, consulting, or..
The Content Connection to Vendor Selection How Online Information Sourcing Influences The Pre-Sales Buying Process...
Making Connections: Understand Your Best Customers to Maximize Results Build better business results and achieve greater return by..
Viewing CRM as Change Management: A Best Practices Guide This white paper provides some best practices for identifying the right people and..
How to Create The App Analytics Reports You Need App analytics are critical, so learn how to get the most out of your reports...
Discover Experience Marketing Learn what's next for digital marketing and why you should embrace it...
SWOT Analysis -- Developing Your Strategy Skills This free eBook describes the SWOT analysis, a technique that you can perform for products,..
The 5 Deadliest Marketing Mistakes To err is human, but some mistakes are bigger than others. Here are the five most painful, most horrific,..
7 Tips and 7 Tactics for Writing Email Subject Lines that People Want to Open Cut through the noise and stand out in an increasingly crowded..
A Better Way to Calculate Your Churn Rate An informative guide focusing on customer churn rate...
The Essential Marketing Automation Handbook Learn 15 crucial steps to successful B2B Marketing Automation...
The Definitive Guide for Better Pricing Give your business a competitive boost by optimizing your pricing strategy. By focusing on four key..
Finding the New Frontier 5 trends shaping the Insurance industry and how to create new opportunities...
The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits--Free Sample Chapter This book..
Capture Your ROI From Social In 5 Steps Struggling to prove social ROI? Discover how the world's most successful brands and retailers are..
Q1 2013 B2B Social Insights Report: Marketing Executives on Twitter Reach, Engage, and Influence Marketing Decision Makers...
Identity-Driven Marketing: Best Practices for Marketing Continuity The growing complexity of the digital landscape and unwieldy cross-device..
How to Design an Infographic in 9 Simple Steps Learn the 9 important points you should be taking into account when it comes to this visual..
The Data-Driven Marketer: The Power and Confidence to Let Data Drive Marketing What is strategic, continuous data management, and what does..
Marketing to the Masses with SugarCRM Explore some of the key issues facing marketers, as well as the ways in which SugarCRM's automated..
High Performance ABM: The Definitive Guide to Account-Based Marketing This report is focused on helping marketers around the world plan and..
6 Tips for Turning Selfies into Sales Find out how authentic fan content can help drive sales...
B2B Guide: Increasing Marketing ROI with Call Intelligence Drive greater marketing ROI today! With this guide, you'll learn 3 easy tips for..
Mobile Success Story: Whole Foods Market Whole Foods Market is the leading natural and organic food retailer...
Cision Retail Report: Generating ROI from Social Media In the free 'Social Media in Retail' report we highlight market data, research, and..
Redefining Video Marketing: Double Your Website Conversions Find out how ExactTarget partnered with Brightcove to double time on site and..
The 7 Elements of Highly Effective Advertising Have you ever had an ad that was a complete dud? Have you ever sunk a ton of money into a..
Good Push Index In Urban Airship's third and most expansive Good Push Index data study (examining more than 2,400 apps and 500 million push..
The Future of Influencer Marketing: 6 Predictions Your Brand or Agency Can Bank On Influencer marketing is catching fire. It's an exciting..
Every Relationship Starts with Getting to Know Each Other It's not easy, but personal and customer relationships are more alike than you..
Strategists Answer Top Five Social Questions Download now to learn how brands like TaylorMade, Finish Line, & Lexus think about social...
7 Ways to Leverage Social Profile Data on Your Site for Marketing Success The abundance of demographic data, interests and friends that..
Drive Acquisition, Retention, and Innovation in the Financial Industry Using Customer Feedback Learn how authentic customer feedback helps..
Marketing Has Changed. Don't Be Left Behind. The workforce is evolving to be more collaborative, distributed, and autonomous than ever. Read..
Responsive Web Design by Example--Free 33 Page Excerpt Responsive web design is an explosive area of growth in modern web development due to..
Nonprofit Marketing: How Fundraisers Can Use Multi-Channel Campaigns to Convert First-Time Donors As a fundraiser, you'll learn why donor..
Harnessing BIG DATA to Grow Revenue Discover how to mend the gap between social data and ROI...
6 Ways to Increase Marketing Content Utilization Discover how highly effective marketers deliver the right content to empower sales and..
How to Spike Your Online Reviews and Crush The Competition Learn how to land great reviews and boost your Google Seller Ratings in this..
LifeLock Affinity Program Partners Guide Give your members another great reason to join--and stay for a lifetime--with LifeLock identity..
Key Considerations When Selecting a User Management Platform Solution Discover how the key to online success today is acquiring more users,..
Questions to Ask Your Prospective Paid Search Advertising Agency Learn the key questions to ask before choosing an agency to manage your..
View From the Top: An Inside Look at How People in Power See and Shape the World--Free Sample Chapter Learn leadership from the best--proven..
The CMO's Guide to Maximizing Holiday Revenue See how brands like Alex and Ani, BustedTees and Country Outfitter are prepared for..
What the Plus! Google + for the Rest of Us This book will help you to derive as much joy and value from Google Plus as Guy Kawasaki does...
Becoming a Brand DJ Mix owned and earned content to create unique brand experiences...
How to Successfully Develop a Non-Dues Program How can your organization deliver the things your members expect?..
Empower Your Store Associates with Mobile Apps See what the research has to say...
Find Out How to Boost Policyholder Engagements Today's consumers have more insurance options than ever before. And they know it...
3 REASONS to Offer Identity Theft Protection Learn why you should consider offering identity theft protection to your members...
Marketo & Vidyard Present: How to Use Video Content and Marketing Automation to Better Engage, Qualify, and Convert Your Buyers You wouldn't..
Email and Social Media Marketing: How to Leverage Engagement to Drive ROI Although email is still the number one digital marketing channel..
3 Pillars of Online Customer Communities Find out the three key foundational principles of successful customer communities..
The Science of Marketing Performance Learn the “DNA” of the most successful marketing teams...
Why True Personalization Is Critical To Your Business True personalization is more than just customizing a promotional email or newsletter..
Serve to Be Great: Leadership Lessons from a Prison, a Monastery, and a Boardroom--Free Sample Chapter Serve to Be Great is the perfect..
Power Prospecting Sales Kit It’s not uncommon to lose focus on your pipeline--or funnel--and consistently filling it with new..
10 Formulas to Measure Content Marketing ROI For tomorrow's marketer in today's world!..
Leverage the Right SEO Data to Know What Travel and Leisure Customers Want Allocate content efforts to meet consumer demand and understand..
The Complete Guide to Social Infrastructure Learn how to socialize your website or mobile application to create immersive user experiences..
Your Guide to Nailing Worker Classification A step-by-step guide to navigate the complexities of working with freelancers and other..
The Perfect Storm in Enterprise Video: Act Now or Get Left Behind Find out the trends impacting collaboration in the enterprise and the..
How to Map Content to Buyer Personas Use this guidance to learn the 5 key steps to mapping content to buyer personas...
How to Get Internal Buy-in for Employee Advocacy Learn everything you need to know to sell your employee advocacy program internally...
Critical Questions to Ask Your Commerce Marketing Automation Vendor Use this guide to get clear answers about how each solution performs on..
Native Advertising Trends 2016 - The Magazine Industry Are you curious about the current state of native advertising in the magazine..
When You Can't Translate Everything: Managing Translation Expectations Managing a global website and frustrated by an insufficient..
The Definitive Guide to Employee Advocate Marketing A seven step guide and checklist to ensure success...
Tips To Skyrocket Your Retargeting Retargeting is a very efficient way of getting a little bit more return on your investment from all your..
Real-life Examples of Killer App Marketing Build goal-crushing app marketing campaigns by learning what works...
Customer Experience, Engagement and Personalization Report Bundle (Get 4 Reports in One!) Advance your customer experience, engagement, and..
The Enterprise Guide for Winning Ecommerce Strategies There is $300 billion on the line for ecommerce brands, are you equipped to seize as..
9 Social Insights that Drive Real Business Results Most retailers and brands recognize the value of user-generated content and are using the..
Native Advertising: What it means for brands and publishers - An Excerpt Find out how industry experts interpret native advertising...
The Ultimate Guide to Web Presence Management Earn the customers that paid media can't buy...
Use Social Content To Drive Commerce People don't want advertising when making a purchase - they want valuable content. Social media is the..
Mobile Success Story: The Container Store The Container Store currently has 60 stores across the US with an annual sales growth in the..
Checklist: Creating Ultimate Sales and Marketing Alignment How do you get your sales and marketing teams aligned and working together toward..
Power Brand Advocates to be Content Creators By powering brand advocates to create and share content and opportunities, companies can get..
Mastering the A.R.T. of Employee Surveys Top Three Secrets of Effective Employee Survey Programmes Revealed...
The 5 Worst Things a Creative Can Say This eBook exposes five common phrases that create the illusion of productivity, but are hiding..
Marketing Campaign Development What Marketing Executives need to know about architecting global integrated marketing campaigns...
Secrets to Successful B2B Webinars This best practice guide covers a variety of elements surrounding successful webinar strategy and..
Get Scrappy - Book Summary Smarter digital marketing for businesses big and small...
20 Secrets You Should Know About Transcreation In addition to translation, you might need to adapt creative marketing messaging, content,..
The Short Code Marketing Opportunity Learn more about short code marketing, the audience and what the marketing opportunity is for this..
6 Marketing Strategy Tips for Risk Management Software Vendors As demand for professional software is growing, the competition among the..
Six Tips for Putting Your CRM into Overdrive Learn six tips for optimizing your CRM deployment in this informative white paper...
The Team Guide to Selecting Your Web Content Management Solution Understand the needs of your team when selecting the right WCMS...
Marketing Gold: Connecting Integrated Multichannel Marketing with Business Growth ‘Marketing Gold' has the ability to become a..
Email Power Prospecting Sales Kit Email prospecting is hot and it feels much less threatening than cold calling...
Don't Get Left Behind--Find and Hire the Best Teams Learn how to overcome insufficient resources, skills, and bandwidth to get more work..
7 Ways the Mobile Consumer Changes Everything It's no longer enough to think of consumers as online vs. in-store. The mobile shopper is..
5 Tips to Get Back Time to Be Creative Discover tips for improving your creative work productivity...
Best Practices to Prove ROI from Online Reviews You've invested in getting feedback, but are there any real results?..
BIM Content Creation for Building Product Manufacturers A must-have guide for BPMs. Learn the best practices for BIM content creation...
Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business on LinkedIn Th..
3 Ways Responding to Reviews Will Maximize your Marketing Budget For all the ways it has changed, marketing strategy has been the same since..
Top 5 Reasons Member Groups Are Developing Affinity For LifeLock With identity theft protection services, affinity-based membership groups..
Protecting Your Customers is What You Do Through strong participation, LifeLock protection can add value for your customers, increase..
Leveraging Social Media to Make Your Webinar a Success Use Social Media to Make the Most of Your Lead Generation Webinar...
Marketing in the Participation Age: A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage-- Complimentary Excerpt Turn..
Boost Revenue with Bundled Agency Services Top Tips to Grow Your Agency with Marketing Automation & Services..
The Small Business Online Marketing Handbook: Converting Online Conversations to Offline Sales--Free Sample Chapter The small business..
How 4 Franchises Overcame Their Email Marketing Challenges to Achieve Local Success Discover how your franchise can succeed on a local level..
Web Strategy 3.0: e-Business Leadership through Customer Centric Internet Platforms - Free 24 Page eBook Learn more about advanced and..
The Art of the Marketing Scorecard Using data to tell the story of omnichannel marketing performance...
How To Write And Publish Your First iBook Using iBooks Author By downloading this free guide, you agree to receive regular updates on the..
Launch Your Own Content Marketing Program Learn the why, who, and how of launching your own content marketing program...
Top 10 Trends in Email, Mobile & Social Marketing Discover the top trends, challenges and opportunities facing digital marketers over the..
Beyond Demographics: Add Lifestyle Information to Improve Direct Marketing Results Discover an efficient way to gain insight into consumers'..
Developing an Account-Based Marketing Program This workbook is full of templates, instructions, meeting agendas, technology recommendations..
Shed the Burden of Content Management with Content as a Service Learn how Content as a Service allows you to realize the full value of your..
Driving Revenue through Customer Relevance Aligning the CMO and CIO to achieve agile intelligent marketing...
The Data-Inspired Art of Growing Customer Relationships We've all heard of data-driven marketing. Learn how to be data-inspired...
Translation Without the Headaches Today's businesses require more timely and efficient ways of delivering multilingual content to customers..
Five Steps to Executing a Winning UGC Campaign Learn how you can establish a trusted dialogue with your audience through UGC..
Demystifying Google SERP Layout Changes Recommendations on how to modify your search strategy and tactics to drive online customer..
The Essentials of Advertising - 2017 Kit Download this kit for hand-picked advertising resources to help you further your research in the..
The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms--Free Sample Chapter Build a..
Common Short Codes: The Time Is Now for Mobile Marketing IDC's perspective on the future of mobile marketing and how to reach over 270..
Inbound Marketing: Get Found Using Google, Social Media, and Blogs-- Complimentary Excerpt Stop pushing your message out and start pulling..
Online Reputation Management White Paper Download this free Online Reputation Management White Paper that will give you tips about how SEO,..
Mobile Login Best Practices Explore the four key principles for superior mobile experiences, as well as actionable best practices that you..
The Impact of Content Effectiveness on Sales and Marketing Content is a nexus between the sales and marketing functions in most..
Defining Your Localization Strategy: Choosing From the Spectrum of Language Service Providers Selecting the right Language Service Provider..
Using Social Media as a Customer Service Platform Good customer service on social media can make the difference between an angry churn or a..
The AdRoll Guide to Account-Based Marketing Personalize your marketing to convert your highest-value accounts...
75 Examples to Spark your Content Marketing Creativity No matter your goal, we are sure you’ll find something here to inspire your..
The Guide to Influencer Marketing Automation The five pillars in this guide are the industry's roadmap to success in the Influence Economy...
Secrets to Successful B2B Sales & Marketing Metrics This collection of short essays and best practices span across the entire sales &..
10+ Reasons Why Employee Advocates are Super Heroes That Will Transform Your Business Download this infographic to learn more than 10..
Three Converged Media Campaigns Worth Emulating Download to learn proven converged media strategies from Ben & Jerry's, KPMG, and Hollister...
7 Steps to Small Business Marketing Success Practiced effectively, marketing is simply a system...
Find Your Target - How To Attract People That Actually Want to Buy From You Learn how to attract your target audience and create content..
The B2B Social Media Book: Becoming a Marketing Superstar - Free Sample Chapter Learn how to generate leads with blogging, LinkedIn,..
The Personalization of Content How to use content to build relationships at scale...
Top 10 Productivity Problems Marketing Teams Face and How to Solve Them Does your team have enough time in the day? Is productivity..
Native Advertising Trends 2016 - The News Media Industry Are you curious about the current state of native advertising in the news media..
30 Days to Inbound Marketing Success If your company is considering starting an inbound marketing program and launching a blog for your..
The Ultimate Guide to Customer Storytelling Customer storytelling is the most powerful way to engage your community, drive sales, and..
Wiley's Modern Marketing Book Bundle -- A Free 163 Page Sampler A diverse collection of Modern Marketing tips, tricks, and insights from..
6 Smart Social Strategies to Fuel Your Brand's Marketing Success Social doesn't have to be a mystery: Here are six ways social can improve..
10 Best Practices to Drive On-Site Engagement Today's web users increasingly expect an element of social interactivity...
Forbes.com: Real ROI with Social Infrastructure Find out how Forbes.com was able to unify login options, reach social users, and encourage..
Millennials as Brand Advocates - New Research Study Results What You Need to Know to Engage the Most Important Consumer Generation...
Social Media Marketing: 12 Essential Tips for Success Learn how to effectively engage customer communities with a new, social marketing mix...
4 Steps to Launching an Employee Advocacy and Engagement Program in 30 Days Download this eBook to learn how Target, Reebok, AT&T and CSpire..
3 Ways the New Generation of Video Conferencing Benefits Marketing Professionals Learn why senior managers believe that video conferencing..
Fishing With Spears: All About Account-Based Marketing #ABM This presentation will help answer some of the major questions surrounding..
When Brands Respond: How Brand-Consumer Conversations Improve Business Responsiveness is one of the most important dimensions of both human..
The Definitive Guide to Mobile Sales Enablement 70% of sales organizations using tablets are realizing a positive ROI. Learn how mobile is..
Video: The New ROI Star of Marketing Tips and best practices for maximizing the impact of your video assets and tracking ROI...
The Data-Inspired Art of Growing Customer Relationships We've all heard of data-driven marketing. Learn how to be data-inspired...
The Definitive Guide to Predictive Marketing The 8 predictions marketers need today to transform the customer experience and optimize..
How a Unique Campground Found a Unique Email Marketing Partnership Learn how the franchise Kampgrounds of America maintains their national..
Escape the 9 Levels of Work Hell Does arriving at work feel like walking through the very gates of Hell into an office full of unproductive..
The Power to Disrupt: How Marketers are Turning Industries Upside Down “Disruption” is the darling of the high tech lexicon, and..
The Advocacy Market Explained - Whitepaper You’ve probably heard some buzz about advocacy. Gartner talks about “brand..
The Integrated Marketing Analytics Guidebook Learn how to build a marketing analytics framework and show marketing ROI with this integrated..
Privacy and Security Advantages of Social Login The practice of solely implementing traditional username/password authentication flows on..
Getting Started with Digital Asset Management - an eBook for Marketers This eBook will introduce marketers to the guiding principles of a..
The 5 Pillars of Influencer Marketing Automation The five pillars in this guide are the industry's roadmap to success in the Influence..
The Content Marketer's Sure-Fire Strategy for Success A 2-Step plan that helps any organization achieve their marketing goals...
Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force--Free Sample Chapter You have a powerful yet underutilized..
Fundamentally Changing How Products are Presented at Tradeshows Learn how Network specialist, Ciena Corporation, won Globalcomm Best in Show..
Virtual Trade Show Technologies that 'WOW' Hands-on interactive product demonstrations that engage attendees and eliminate shipping...
The Future of Marketing Tech The 10 revolutionary changes coming to the industry and what you'll need to prepare for the revolution...
7 Ways the Mobile Consumer Changes Everything Shopper's mobile use in research and buying is exploding. It's no longer enough to think of..
Analyzing the ROI of Video Marketing Is your content marketing making a difference?..
2017 Email Deliverability Guide The most up-to-date information about the world of email reputation, authentication, and infrastructure to..
Checklist: Key Ingredients for Successful Content Selling This checklist covers the main tools and processes you need to be successful at..
The Social Marketer's Guide to Infographics This report will look at infographics from the social marketer’s perspective...
Key Considerations in Selecting a Customer Identity Management Platform Solution Digital marketing success lies in the virtuous circle of..
Picture Your Furniture Products in a Whole New Dimension—3D Discover how 3D furniture visualization can deliver great customer experiences...
The Innovator's Guide to Employee Advocacy Learn Employee Advocacy lessons from 5 Fortune 200 Brands...
Making a Business Case for Customer Data Management in Marketing “Better customer data management increases marketing ROI.” Easy..
Social Marketing: How to Build an Employee Advocacy Program This eBook will help employees use LinkedIn and Twitter to drive brand..
Master Email Marketing in 30 Days Email marketing has been around for almost as long as the Internet itself and it remains a popular driver..
6 Common Marketing Problems and How to Beat Them Feeling tired, frustrated, and overwhelmed with work chaos? Get the Winning at the Game of..
Turning on Beacons: 5 Marketing Challenges 5 top challenges for marketing executives to consider while deploying beacon technology...
The New Benchmarks for Pricing Excellence Discover best practices and capabilities that are setting new standards for Pricing Excellence in..
Don't Fish with Dynamite: What Fishing Can Teach you About Content Marketing This ebook features an eye-opening look at how understanding a..
42 Rules of Social Media 42 Rules of Social Media for Small Business' is the modern survival guide to effective social media communications..
How to Apply Analytics Data to Make Better Content Marketing Decisions Learn how you can take greater control over the performance of your..
The Ultimate Quest for Smarter Survey Data Effectively Understand and Transform Survey Data into Smarter Decision Making...
Omnichannel: From Buzzword to Strategy Discover a framework for using omnichannel to make higher customer engagement a reality for your..
How Brands are Using Contextual E-mail Marketing to Stand Out in a Crowded Inbox Movable Ink powered billions of emails in 2015 and chose..
The Art of Using Data to Nurture Your Best Leads Marketers, discover how to use data to uncover the full potential of a lead...
How to Build a Remarkable Business by Focusing on the Total Customer Experience 7 mini case studies guide the way to using the marketing..
How to Promote and Measure Hashtag Campaigns Learn how hashtags can connect your social audience...
Marketo & Vidyard Present: How to Use Video Content and Marketing Automation to Better Engage, Qualify, and Convert Your Buyers You wouldn't..
Creating a Referral Engine Building a consistent flow of leads without spending one dime on advertising...
Motivate and Reward Your Customer, Employee and Blogger Advocates Thanking advocates for their efforts is an important component to Advocate..
7 Tips for Writing Survey Questions What you need to know to build the foundation of great customer and market research...
4 Simple Ways to Find Time for Creative Work How to fuel production without killing creativity...
Forbes Insights Research: Betting on Big Data How the right culture, strategy and investments can help you leapfrog the competition...
Audience: Marketing in the Age of Subscribers, Fans and Followers--Free Sample Chapter Proprietary audience development is now a core..
Web Presence Management: The Ultimate Guide Earn the customers that paid media can't buy...
Milestone CMO Compensation Report From CMO Council Want to know what chief marketers are earning worldwide? Looking to see how you stack up..
Driving Education Enrollment through Agile Content Management Discover how to reach the right prospective students through your website...
8 Steps to Launching a Successful Employee Advocate Program Many companies are overlooking one of the most valuable types of advocates -..
No One Hears Your Pounding Heart! The Ultimate Guide to Presentation Confidence This guide will share both tried and true techniques to..
6 Steps to Power Advocates to Create Authentic Brand Content Learn how advocates can help you fill your content gap...
Your Guide To Create Professional Documents on Word By downloading this free guide, you agree to receive regular updates on the latest cool..
Tips for Stretching Your Content Marketing Dollars Ideas to stretch your budget & increase your return...
The Big 5 Metrics for Account-Based Marketing Learn how to bring sales and marketing teams closer and align focus with account-based..
30 Marketing Ideas in 30 Days – Entrepreneurs DIY Marketing Guide Even in struggling economic times, small businesses' entrepreneurial..
Make Chatter Matter Even More Discover 10 apps to enhance your Salesforce Chatter experience...
Multi-channel Marketing This white paper is intended for marketing professionals who want to integrate their business processes with a..
Content Marketing ROI: Quantifying the Value of the Difference Using data collected from 96 marketing practitioners as part of Aberdeen's..
99 Amazing Content Marketing Hub Examples Find out the best content marketing hub examples from Michael Brenner...
The Growth Hackers Wake Up Call How Growth Hacking Rewrote Marketing's Best Practices..
ROAS: The Golden Metric of Marketing Discover how to measure and optimize for return-on-ad-spend...
7 Steps to Setting and Achieving Your Marketing Goals This 7-step process will help you define and refine your 2016 business growth goals..
The 6 Web Metrics Even the Experts Forget to Measure Evaluating the performance of a website by the number of page views alone will never..
35 Tips for Marketing iPhone and Android mCommerce Apps Download the app marketing eguide that'll make an immediate difference for your..
Inbound Marketing 101: Tips for a Better Inbound Marketing Program! Download the free 9 page Inbound Marketing 101 eBook that provides..
The Retail Marketing Challenge Report Discover how to leverage Customer Intelligence across digital and traditional channels to increase..
3 Ways the New Generation of Video Conferencing Benefits Marketing Professionals Learn why senior managers believe that video conferencing..
6 Quick Steps to Improve Conversion Rates Thanks to online user experience testing, you can easily improve your conversion rate with these 6..
Best Practices in Online User Registration Converting anonymous visitors into engaged, active and registered customers is the first step in..
Smart Marketing: Marketing Fundamentals During the Recovery Learn valuable lessons on how to fine tune your internet marketing and..
Mastering Adaptive Customer Engagements A look into how today’s marketing leaders are driving business performance across the..
The Crazy Busy Marketer's Guide to Content Creation in the Real World Content is how you get found, how you educate, build trust, answer..
10 Ways to Measure Translation ROI How do you measure the value of translation? The ROI calculation depends on what matters most to your..
Create Content Worth Looking For With This Collection of 15 Golden Tips From the Experts Content marketing attracts customers, builds trust..
A Glimpse Inside Facebook: Connectivity Across The Globe Hear from Carolyn Everson, VP of Global Marketing Solutions at Facebook, on the..
5 Reasons to Use Paid Search Advertising When paid search advertising is done correctly it can optimize both your budget and your exposure..
Leveraging Your LinkedIn Profile For Success This eBook will help you maximize your exposure and achieve verified results through LinkedIn...
Fueling Revenue with User-Generated Content Learn how brands can drive consumer content creation, capture data, and achieve unprecedented..
Secrets of Successful Search Marketers 380 SEO Professionals reveal what makes them successful...
Get a Real ROI From Social in 5 Steps Struggling to prove social ROI? The Bazaarvoice white paper, Get a Real ROI From Social in 5 Steps..
High Performance ABM Capabilities: The Proven Account-Based Marketing Framework This report will present the framework, the maturity..
A Practical Guide to Measuring Event Success Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model...
Death of the Contact Center: Are the Rumors True? As consumers rapidly embrace the web and mobile devices for fast answers to questions, is..
Happy Customers, Successful Companies This eBook will serve as your guide to building a world-class distributed customer support team...
The Complete Guide to SaaS Marketing This guide is written for SaaS founders in scale up, although it’s applicable to ..
Guide to Product Launch Programs for the Saas Business This guide will give you a step by step process for each phase within the launch...
5 Questions To Ask Before Integrating Social Into Your Brand's Marketing Campaign Understanding the power of social integration is half the..
Email Personalization Guide: The What, Why, and How of Demographic Segmentation In this guide, learn effective strategies to personalize..
Infraredx - Medical Devices Industry is Transforming Sales Productivity Learn how Sales Enablement empowered Infraredx to transform its..
5 Things Your Franchise Needs to Market Locally and Maintain Brand Control As a franchise, you know how important it is to provide your..
Marketing Leader's Checklist: Is Your Team Tracking These Key Metrics? To help save you time scouring the internet for information on how to..
From Kittens to Conversions: Content Marketing Leaders Increase Effectiveness with Video Content marketing Leaders plan to increase content..
The Top 5 Consumer-Driven Trends in Retail To compete in the new environment of always connected, highly informed consumers, retailers need..
The Membership Economy: Find Your Superusers, Master the Forever Transaction, and Build Recurring Revenue (An Excerpt) Whether you're a..
Everything You Ever Wanted to Know About Contextual Marketing Digital marketing is broken - whether you have recognized it or not...
Why Website Personalization Matters Static sites are primitive and not compelling but once personalization is done well, you will find..
4 Proven Steps to Competitive Analysis In this eBook, you will learn 4 proven steps to effective competitive analysis to help you beat the..
10 Ways to Better Engage App Users in 10 Seconds 10 seconds is an eternity to an app user. So how do you make your app stand out so quickly?..
This is How i CRM: Redglaze Group Aligns the Entire Team to Deliver Customer Success What if you could give everyone that touches customers..
Anonymous Users Are People, Too In this eBook, we outline how to identify anonymous users, convert them into known users, and turn them into..
Marketing Through the Seasons Your guide to creating a marketing plan for every season...
The Truth About the Talent Shortage How the talent shortage impacts your business and what you can do about it...
7 Ways to Leverage Social Commerce on Your Site Social commerce has a lot of buzz, but many retailers are still seeking proven success..
Top Six Tips for Achieving Sales & Marketing Alignment through Enterprise Social Networking According to Aberdeen Group, companies with..
Making Lead Scoring & Nurturing Work Learn how BearingPoint successfully implemented a lead scoring and nurturing system within their..
Multilingual Marketing Content: Growing International Business with Global Content Value Chains This research report describes proven..
The 3 Most Effective Ways to Reach Baby Boomers [Study] Discover the 3 most effective ways to reach Baby Boomers today...
A 'YouTube-like' Experience For Employees Leading research firms are predicting that video is becoming a key component of workplace..
8 Clues That Your Company Needs a New Website What has your website done for you lately? Are you getting the traffic, leads and sales that..
Get to the Inbox: 10 Top Tips to Maximize Your Email Delivery It's estimated that 70% of all email is spam - not just unwelcome promotional..
Your Localization Strategy: Identifying a Best-Fit Localization Partner Since a lot of localization vendors offer comparable services it's..
10 Steps and Calculations to Develop your Content Formula Use this cheat sheet to help you develop your content formula...
Insurance Carriers: Growth Through Third-Party Products The future growth of insurance carriers depends on a dizzying array of factors...
BYOP: How Mobile and Social Are Creating New User Personas The new digital world requires a new way of thinking about customer interactions...
 
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